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By Brian Hawkins

One of the trends of the 21st century is the globalization of businesses around the globe. Many companies that used to focus just on their local markets have started to think global and tackle new international markets.

As companies start to think global and execute their strategies to become truly globalized, they need to take into account the complexities that may rise from such strategies. A company cannot truly become globalized without having branches and subsidiaries around the globe. Now, one might think that only large, rich companies are entitled the right to become global. After all, they possess the capital needed to go global as opposed to many startups, which constantly struggle to raise money for their operations. Amazingly enough, research shows that a significant percentage of startups are now going global flawlessly.

So how do they do it? By spending smartly. In essence, large companies waste way more capital on unnecessary matters. Startups can execute their strategies by being smart spenders. One of the issues that every company that's going global needs to take into account is the issue of communication. For a startup that is thinking of going global, it is imperative to communicate with its branches in other countries and at the same time keep the cost of communication as low as possible. While large companies could spend a lot of money just to make sure that they don't have to deal with any kind of communication issues, startups can fulfill their communication needs by researching and finding better, cheaper alternatives.

One of the alternatives available to startups is an International prepaid calling card, such as Pingo from iBasis. While large phone service providers overcharge for their reputations and bargaining power, International calling card providers target the price-sensitive customers by selling them the direct connections that are actually over the same network as their call would travel through an expensive "convenient" carrier . It is indeed true that some International phone card providers reduce the quality to provide lower prices to their customer, so small businesses should be aware of this fact. Essentially, small businesses need to spend some time to find the deal that saves them some capital and at the same time provides them the quality of service that they need. Nevertheless, spending a ton of money just for communication purposes is illogical for a small business. By finding a good deal on a quality cheap VoIP International phone call provider, small businesses can save as much as 50% on their communication costs and use the money saved on their "core" activities. After all, as important as the issue of communication may be to small businesses, it is not important how it is done as long as it is done properly. The best cheap VoIP International phone call providers will allow companies to do just that and save a lot of money in the process.

Article Source: www.ArticlesBase.com

Brian Hawkins is an affiliate marketing manager for Pingo's phone affiliate program that provides International mobile phone calling cards online at http://www.pingo.com